Pollen

NON-PROFIT PUBLISHING / B2C

CHALLENGE

Pollen is a non-profit that breaks down barriers by creating a space for communities to be better connected. Its established community of users, from local artists to C-Suite executives, craves the ability to interact with one another and share their voices online. With a renewed focus on producing visually stunning long-format editorial content and user-sourced job opportunities and events, the organization needed a website that better supported those efforts.

SOLUTION

OVERVIEW

Strategy Workshop

Brand Development

Brand Standards Guide

Website

ROLE

Creative Director: Dan West

Art Director: Jackie M.

Designer: Tyler D.

UI/UX: Todd A.

Development: Westwerk

Pollen can now spotlight its beautiful, inspired editorial content of photography, GIFs, animations, illustrations, and text. The content is also easily consumable on mobile and tablet devices, with options to swap content presentation on smaller screens. From full-width and columns to image overlays and backgrounds, the long-form content builder has it all. The non-profit’s content editing abilities now rival those of publications with million-dollar website budgets.

RESULTS

WMA Web Award 2015
Webby Awards 2015: Honoree
CSS Featured Site 2015
Creativity International Awards 2015
Minnesota Non-Profit Dot.Org Award
Summit Creative Awards 2015: Silver
American Web Design Award
GD USA Web 2015